Select your timezone: Select

William Hill

Reply Subscribe
embeded-image

William Hill US and Golden Knights in multi-year partnership

William Hill US and the Vegas Golden Knights have forged a multi-year partnership, the first-ever between an NHL team in North America and a sports book. The two will collaborate on engaging with fans of legal betting age through various media, advertising and promotional platforms. The partnership will feature a TV visible dasherboard, in-arena signage, updated league-wide odds displayed on the in-arena Knight Tron during intermission, an away game watch party, and recognition on the LED ribbon board of the “William Hill Line Change” when the Golden Knights make a line change during the game.

William Hill US currently operates 108 race and sports books in Nevada and is the state’s leading mobile sports betting app. The Vegas Golden Knights open their 2018-19 regular season on Thursday, October 4 at T-Mobile Arena when they take on the Philadelphia Flyers. During their inaugural season last year, the Golden Knights set a new standard for on-ice performance by an expansion team, shattering several records and winning the Western Conference Championship.

“We could not be more excited to partner with the Golden Knights. We are headquartered in Las Vegas and have seen first-hand what this team has done for our community,” said Joe Asher, CEO of William Hill US. “William Hill is the leader in the US sports betting market and we are proud of the fact that this is the first sponsorship agreement between a sports book and an NHL team in the country. We appreciate the leadership of Bill Foley and his Golden Knights management team in bringing a winning franchise to Las Vegas and always working to make the in-game experience the best anywhere.”

Vegas Golden Knights president Kerry Bubolz commented: “We are always looking for innovative ways to engage different segments our fan base and provide a unique fan experience. Like the Vegas Golden Knights, William Hill US is a proud ‘Vegas Born’ organization. This partnership between a major professional team and a sports book operator is a historic, landmark agreement and we are delighted to be leading the way with William Hill in this space.”
Quote
0
Power Play! William Hill & IGT partner targeting US lottery betting contracts

embeded-image

William Hill US and International Game Technology (IGT) have confirmed that they have entered a ‘multi-year agreement’, seeking to deliver sports betting provisions to US state licensed lottery incumbents.

The alliance sees FTSE250 William Hill partner with IGT the leading technology systems supplier for North American lotteries.

Last August, both organisations partnered to provide a ‘full-service sports betting solution’ for the state of Rhode Island through sportsbook at the Twin River and Tiverton Casinos.

Updating the market, IGT governance has disclosed that it will move to its ‘PlayShot’ sportsbook platform to US state lottery operators, offering sports betting across multiple verticals (retail, desktop, mobile).

Renato Ascoli, IGT CEO, North America commented on the partnership: “Through this unique partnership, our customers will be able to enter this new activity with total confidence and trust in the service being offered. IGT is uniquely positioned as a leader in both lottery and sports betting technologies to deliver innovative solutions that will expand the possibilities for players and for lotteries themselves in this exciting new market. By forming this partnership with William Hill, we are able to bring to our lottery customers in every state a world-class combination of technology and operational expertise.”

The partnership sees William Hill US act as sportsbook operations and management lead for US lottery contracts, offering services such as player and market management, trading and risk monitoring and sportsbook premises management.

The strategic arrangement could see William Hill significantly expand its operational and brand footprint throughout the new US market. As North America’s biggest lottery systems supplier, IGT services state licenses for states’ of Texas, California, New York and Michigan.

Backing IGT, Joe Asher, CEO of William Hill US, said: “We are delighted to be expanding our relationship with IGT to address the U.S. lottery market together. William Hill’s track record as an operator globally, and our clear leadership as a sports book operator in the U.S., in particular, mean that U.S. lotteries can be confident that in choosing IGT and us together, they will be benefiting from a reliable, trustworthy, and responsibly-managed solution – maximizing revenues to each state with a quality product and service.”
Quote
0
embeded-image

William Hill gains vital US knowledge via Gordon Wilson hiring

William Hill have announced a further strengthening of its US approach, with Gordon Wilson to take up a position on the firm’s board of directors, as an independent non-executive director, from January 2 next year.

The current President and CEO of Travelport Worldwide, Wilson is to become a member of the board’s corporate responsibility and nomination committees upon joining.

Roger Devlin, Chairman of William Hill, commented: “Gordon brings extensive experience of the development and use of proprietary technology and data at scale on a global basis.

“This, alongside his knowledge of the US market in particular, bring great value to William Hill, given our strategic priorities and focus on capturing the opportunity provided by sports betting regulation in the US.”

Travelport powers real time flight, hotel and car bookings for the global travel industry as well as providing mobile apps and technology services to airlines such as easyJet, Emirates, Virgin Atlantic and Delta.

The organisation is also the majority shareholder of travel payments provider eNett, of which Wilson also chairs, hailed as “the leading cross border international commercial payments business operating in the travel industry”.

Speaking of his new position Wilson stated: “It is a fascinating time to join the board of William Hill, and I look forward to bringing my experience to the table to play a part in the ongoing growth of the business.”

William Hill has also detailed that Sir Roy Gardner, senior independent non-executive director of the company, is to step down from the board of directors with effect from 20 November 2018, due to anticipated commitments.

Mark Brooker, currently non-executive director, is to step into the roll upon Gardner’s departure.

Devlin added: “We thank Roy for his extensive contribution to William Hill since joining the board in 2014, a period which had substantial change. Most recently, Roy led the board’s process to appoint a new chairman.

“We also welcome Mark Brooker to the role of senior independent non-executive director, reflecting his significant input since joining the board in April 2017.”
Quote
0
embeded-image

William Hill sells UK racing trackside betting network

FTSE bookmaker William Hill has confirmed the sale of its on-course betting points/stalls network worth £2 million, ending its trackside presence within UK racing.

First established in 1934, William Hill has chosen to dispose its entire 82 racecourse pitch network to independent racing bookmaker Sid Hooper.

The diminishing returns of its on-course network sees William Hill prioritise its horseracing services through its racecourse betting shops and digital verticals. Furthermore, the FTSE bookmaker will retain a brand presence within UK racing, acting as lead sponsor of ITV Racing.

Under the leadership of CEO Philip Bowcock and CFO Ruth Prior, William Hill continues to execute its corporate transformation programme, prioritising group operational cost savings and US market growth opportunities.

The transformation programme has seen William Hill reduce all in-stadia wagering properties with the bookmaker offloading its Newcastle and Sunderland Greyhound tracks to Arena Racing in 2017.

William Hill becomes the latest UK retail bookmaker to terminate its on-course betting network, as Betfred and Ladbrokes ended their trackside presence in 2016.

Confirming the sale to the Racing Post, William Hill trading director Terry Pattinson said: “With a William Hill betting shop now at 41 racecourses, we have reviewed whether our rails operation continues to make commercial sense.

“Our focus now is to provide on-course customers with a full retail experience on the racecourse, so it makes sense to move away from our rails operation, hence, we have agreed a sale with Racecourse Pitches Ltd. We wish them the best of luck with their new expanded operations.”
Quote
0
embeded-image

William Hill appoints Phil Walker as UK digital lead

FTSE250 betting group, William Hill has confirmed the appointment of Phil Walker as its new UK & Ireland Online Managing Director.

Walker was formerly Managing Director of Sports Brands at Ladbrokes Coral with responsibility for marketing services across the merged group. He joins William Hill’s senior management team from his current role as Group Chief Operating Officer of the Gibraltar Stock Exchange.

Walker’s appointment to the UK Online MD role comes as William Hill finalise their acquisition of MRG – the company behind the Mr Green brand. On completion, the MRG office in Malta will act as William Hill’s international hub with Gibraltar continuing as the base for the UK and Ireland business.

With the planned restructure to be implemented early next year current Online MD Grant Williams has decided to leave the business after three years with William Hill to pursue other opportunities.

Commenting on the news Ulrik Bengtsson, Chief Digital Officer, William Hill said: “Phil comes to William Hill with a strong track record in the industry and will have a clear focus on the UK and Ireland markets moving forward and will be key to achieving our ambitions for digital growth in the coming years. We wish Grant well and thank him for his work in improving the online business over the last three years.”

Phil Walker, UK & Ireland Online Managing Director said: “It is great to be back in the industry and with one of the most trusted brands in the sector. William Hill has ambitious growth plans as it transitions from its retail roots to become more international and more digital and I am pleased to be joining the team as it embarks on this journey.”
Quote
0
embeded-image

Charlotte Emery lands key digital role at William Hill

William Hill has confirmed a new appointment to its digital leadership team, with Charlotte Emery becoming the firm’s Global Brand and Marketing Director.

Emery, who has over 20 years’ experience in brand leadership, strategic planning and innovation, will be a key member of the senior leadership team, reporting into Ulrik Bengtsson.

She joins William Hill from British American Tobacco (BAT) where she was brand director for Kent and had previously been brand director for the Lucky Strike and Vogue brands.

Prior to BAT Charlotte also had extensive experience in the drinks industry where she was global director for strategy, planning and research before a spell in the food sector.

Commenting on the appointment Ulrik Bengtsson, Chief Digital Officer at William Hill outlined: “Charlotte is a great addition to the team and her role is a key one as we continue to expand the international reach of the business. Her extensive experience in regulated markets like tobacco and alcohol is beneficial and we look forward to her implementing our brand marketing strategy across the business.”

Charlotte Emery, Global Brand and Marketing Director, added: “William Hill is a great business with great opportunities ahead of it and I’m looking forward to making my contribution to the long term growth plans the business has embarked on.”

Yesterday the operator also confirmed the appointment of Phil Walker as its new UK & Ireland Online Managing Director. The two appointments comes as William Hill finalises its acquisition of MRG – the company behind the Mr Green brand.
Quote
0
embeded-image

Mr Green would accelerate William Hill international growth

William Hill has laid out some of the rationale behind its £245m offer to acquire online casino group MRG, the parent company of Mr Green in its offer document to shareholders.

The company believes that the acquisition will give William Hill access to an international hub in the shape of Malta from which to drive international growth together with deeper operational expertise in new markets. It also cited the strong brands of Mr Green and Redbet which have a track record of growth across the geographic portfolio. MRG holds remote gambling licences in Denmark, Italy, Latvia, Malta, Great Britain and Ireland and expects to obtain Swedish licences by year end.

It revealed that Ulrik Bengtsson, William Hill’s Chief Digital Officer, will be responsible for leading the integration of MRG within the William Hill Group as he has a strong background in working with Nordic online gaming businesses through his time at Betsson.

MRG’s online-only business will increase the William Hill Group’s share of revenue and profits from online as well as from outside the UK, and reduce William Hill’s exposure to the UK market.

Based on the first six months 2018, the transaction increases the William Hill Group’s overall online revenues from c.42% to c.47% (excluding William Hill’s US business) with the proportion of revenues from outside the UK increasing from c.14% to c.21%. Based on Q3 2018 results, MRG’s geographic revenue mix was 40% in Western Europe, 36% in the Nordics, 21% in Central, Eastern and Southern Europe and 3% in other regions.

William Hill also believes that MRG has high growth potential, given that the company has historically delivered strong revenue growth across all the regions in which it operates (FY15–17: 23% CAGR), underpinned by resilient organic growth. Recent trading has continued to be robust with MRG revenue growth of 51% in Q3 2018 versus Q3 2017 and 2018 YTD revenue growth of 44% versus the same period in 2017.

The offer document was approved and registered by the Swedish Financial Supervisory Authority (Sw. Finansinspektionen) and made public today.

William Hill added that the completion of the Offer is subject to, inter alia, approvals from competition authorities in a number of jurisdictions. With reference to when such approvals can reasonably be expected, William Hill has decided to extend the acceptance period of the Offer by four working days. The acceptance period for the Offer commences on 10 December 2018 and ends on 17 January 2019.
Quote
0