Select your timezone: Select



The Betfair experience before 2011 was all about betting exchange and these guys made sure punters were linked to the punters most suited to their needs and budget whilst they charged a commission for the same service. Then they realized that although their revolutionary idea had opened up new markets that nobody had looked into before, they were also missing out on 30 percent of their 2 million clientele who were using bookmakers for the fixed odds offered on their sites. And so the Betfair sportsbook was born and now the folks there have taken on the added mantle of bookmaker. Their online trading venture is licensed and regulated by the Lotteries and Gaming Authorities, Malta and this fast growing bookie is grabbing customers and more revenues with every passing week.

Open Betfair

Sports Betting Coverage

The markets engaged at Betfair are very diverse but it must be pointed out that their betting exchange has more such offers available in exotic fixed odds. They engage most sporting events like basketball, football, cricket, hockey, old, cycling, athletics, mixed martial arts, motor sports, greyhounds, snooker, boxing and Gaelic games. They engage these sports in most formats and in novelty markets, punters can expect to find bets on politics, financials and special bets (Ex: BBC Spoty winner). In terms of day to day lines, the folks at Betfair sure know how to update their customers on every sporting event that is currently making the waves, even modestly if it be. Any sports better is sure to not be disappointed by the exposure provided by the spanking new bookmaker. And the mobile platform developed by Betfair is actually rumored to be the fastest streaming platform with great offers on hold there.

Sports Betting Types

Openbet technologies tied up with Betfair for its new endeavor in establishing contact with punters as a bookmaker and they’ve done a damn good job of it. The graphics are slick, the interface is easy to navigate across and the streaming is clean and fast. In fact their live video streams are of the best quality available in the betting industry. The types of betting engaged at Betfair are fairly exhaustive and their in-play betting is quite popular among punters despite the fact that they’re new to the bookie scene. Their multiple bet selection involves doubles, trebles, four-folds, trixies, accumulators, Lucky 7, Goliath, patents, yankees, Canadians and so much more. In Goliath itself, players are allowed a maximum of 247 bets which is an insane full-cover multiple on offer and punters can hope to find more creative selections here. Their cash out feature is also a cool feature which basically allows punters to lock in bets any moment before the result is due and the offer is therefore made in real time. Any better knows that is really good news. They also feature both fractional and decimal odds to choose from.

Payment Options

The Betfair security is topnotch and their systems have been accredited with ISO 27001 certification. Setting up an account is simple and they offer several payment options. They accept 10 currencies which include all forms of the dollar, the krone, euro and the sterling among others. They allow punters to make use of debit and credit cards, bank wire transfers, cheques, e-wallets and money orders. The method of withdrawal is simple and the channel used for depositing funds is used to withdraw funds. Some form of identification is require to validate the processing of the payout but customers have nothing to worry about this bookie on that account. They are known for their squeaky clean reputation and processing charges are only on account of the third party the punters have used to fund their account.

Customer Services

The Betfair website does have a learning curve attached to it so punters can gain a great deal of insight by looking up their help center which is a comprehensive repository of questions related to engaging the sports book in the best possible manner. This includes tips and helpful guidelines in the very betting standard and this is good news for the uninitiated. They also have a dedicated support staff that is primed to service any specific queries of their customers. They can be reached via five different avenues and this involves their UK help-desk, email, telephone and post.


The Betfair wagon is taking off and in no mean measure. Punters are well aware of the prowess of this well oiled machine and the future looks bright for this fast growing bookmaker in the UK. For anyone looking for the low juice and great lines they should know better than to give this bookie a miss.


Open Betfair