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Stake Becomes Official Sponsor of Davis and Billie Jean King Cups


Stake has been announced as the official betting partner of the Davis and Billie Jean King Cups, further strengthening its presence in global sports sponsorship.


Chief Marketing Officer Akhil Sarin expressed excitement: "These tournaments are among the most followed in tennis, and we look forward to launching exciting initiatives with the ITF to enhance fan engagement worldwide."


The company already has sponsorship deals with Formula 1 (Stake F1 Team), English Premier League club Everton, UFC, and musician Drake.


ITF President David Haggerty highlighted that the partnership aligns with tennis integrity standards and was approved following rigorous due diligence conducted in collaboration with the International Tennis Integrity Agency (ITIA).


Beyond tennis, Stake is expanding its footprint in football, recently becoming the official 2025 season sponsor of Peru’s FCB Melgar—marking the first time a sponsor has supported all three of the club’s teams: men's, women's, and Liga 3.

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